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<div data-externalstyle="false" dir="ltr" style="font-family: 'Calibri', 'Segoe UI', 'Meiryo', 'Microsoft YaHei UI', 'Microsoft JhengHei UI', 'Malgun Gothic', 'sans-serif';font-size:12pt;"><div>Dear MAG members,</div><div><br></div><div>As Dominique indicated, I am pleased to share messages that I will bring to Davos and will use as opportunity will arise.</div><div><br></div><ul style="padding-top: 0px; padding-bottom: 0px; margin-top: 0px; margin-bottom: 0px; list-style-type: disc;"><li style='color: rgb(0, 0, 0); font-family: "Color Emoji", "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 16px;'><div>IGF is DAVOS of Internet Governance</div></li><li style='color: rgb(0, 0, 0); font-family: "Color Emoji", "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 16px;'><div>Multistakeholder gathering is discussing all aspects of IG in open and inclusive fashion. Enhanced engagement, multiple perspectives, broad view and deep insights, sensitive and emerging issues, formal meetings and informal events - all this can be experienced in open and friendly atmosphere.</div></li><li style='color: rgb(0, 0, 0); font-family: "Color Emoji", "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 16px;'><div>IGF is an outcome of the UN World Summit on the Information Society and will have 10 annual meeting in November 2015 in Brazil.</div></li><li style='color: rgb(0, 0, 0); font-family: "Color Emoji", "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 16px;'><div>We seek engagement not only industries and officials directly involved in Internet issues but all those who directly or indirectly benefit or use Internet in their daily work.</div></li><li style='color: rgb(0, 0, 0); font-family: "Color Emoji", "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 16px;'><div>If you want to express concern or explain your view to broad Internet community, the IGF is the right place. If you want to warn about upcoming challenge that nobody has seen yet - the IGF is the right place. If you want to hear concerns of others or learn about Internet related issues - the IGF is the right place.</div></li><li style='color: rgb(0, 0, 0); font-family: "Color Emoji", "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 16px;'><div>Welcome to the Internet governance space.</div></li></ul><div> <br></div><div data-signatureblock="true"><div>Your comments or suggestions are warmly welcomed</div><div><br></div><div>JK</div><div><br></div><div>Sent from Surface</div><div><br></div></div><div style="padding-top: 5px; border-top-color: rgb(229, 229, 229); border-top-width: 1px; border-top-style: solid;"><div><font face=" 'Calibri', 'Segoe UI', 'Meiryo', 'Microsoft YaHei UI', 'Microsoft JhengHei UI', 'Malgun Gothic', 'sans-serif'" style='line-height: 15pt; letter-spacing: 0.02em; font-family: "Calibri", "Segoe UI", "Meiryo", "Microsoft YaHei UI", "Microsoft JhengHei UI", "Malgun Gothic", "sans-serif"; font-size: 12pt;'><b>From:</b> <a href="mailto:dlazanski@gsma.com" target="_parent">Dominique Lazanski</a><br><b>Sent:</b> Wednesday, January 21, 2015 1:28 PM<br><b>To:</b> <a href="mailto:igfmaglist@intgovforum.org" target="_parent">igfmaglist@intgovforum.org</a></font></div></div><div><br></div><div dir="">
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<p class="MsoNormal">The Comms and Outreach WG had its first call last week and discussed a number of issues. Below is a summary of where we are at the moment:</p>
<p class="MsoNormal"> </p>
<p class="MsoListParagraph" style="text-indent: -18pt;"><span style="font-family: Symbol;"><span>·<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Terms of Reference – we discussed the TORs and consolidated inputs for a TOR which is currently being discussed. We will circulate a more finalise TOR in the coming days, but a key point was:</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>The WG should not only seek to communicate the value and importance of the IGF, but should also enhance the IGF renewal process.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Also, a question was brought up around who was responsible for communicating the output of the IGF and this year in particular. This should be a wider MAG discussion.</p>
<p class="MsoListParagraph" style="text-indent: -18pt;"><span style="font-family: Symbol;"><span>·<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Areas of Work – work areas/work streams were identified as follows with the associated process :</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>1) key audiences – mapping of stakeholders; 2) identify<u>
</u>messages; 3) identifying opportunities; and, 4) modes of communications.
</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>And should be organised in the following way: 1) purpose; 2) processes (when to submit workshops etc.) 3) value; 4) extension; and, 5) define success.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Individuals have agreed to take on different areas of work as follows</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 108pt;">
<span style="font-family: Wingdings;"><span>§<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Key Stakeholders – led by Lea who has begun thinking about groups in relation to the TOR and what the WG wants to achieve.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 108pt;">
<span style="font-family: Wingdings;"><span>§<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Message identification – led by Matthew and has consolidated the TOR and has circulated thinking around how the messages will be developed from a tactical point of view.
</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 108pt;">
<span style="font-family: Wingdings;"><span>§<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Opportunity identification – led by Carolyn who has put together a master spreadsheet, but needs more information especially on local and regional IGFs.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 108pt;">
<span style="font-family: Wingdings;"><span>§<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Modes of communication – emails, print material etc – led by Ana initially, but need more input.</p>
<p class="MsoListParagraph" style="text-indent: -18pt;"><span style="font-family: Symbol;"><span>·<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Other issues discussed:</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>The importance of <u>developing top level messages quickly
</u>was discussed in order to take advantage of upcoming events like ICANN, UNESCO etc.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 108pt;">
<span style="font-family: Wingdings;"><span>§<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>This includes a longer term strategy for engaging with the UNGA and Missions in NYC.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>The group asked Janis for his messages to Davos about the IGF and he will report back on that to the MAG.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>We also discussed getting more information on the IGF website, Twitter, Facebook and email activity from the Secretariat and Lynne is leading on this. We are in touch with them about it and we are starting to understand how it
all works, but we would like to discuss the general question of the IGF website with the MAG.</p>
<p class="MsoListParagraph" style="text-indent: -18pt; margin-left: 72pt;">
<span style='font-family: "Courier New";'><span>o<span style='font: 7pt/normal "Times New Roman"; font-size-adjust: none; font-stretch: normal;'>
</span></span></span>Finally, we discussed where we might find a good collaborative workspace online to post documents like the Opportunities and Events spreadsheet. Any ideas welcome!</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">As always, the Comms and Outreach working group would welcome input from everyone who is interested in its work.</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">Thanks,</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal">Dominique</p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"> </p>
<p class="MsoNormal"><b><span style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'>Dominique Lazanski</span></b><span style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'> </span><span lang="EN-US" style='color: gray; font-family: "Arial Narrow",sans-serif; font-size: 10pt;'>|</span><span style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'> Public
Policy Director </span><span lang="EN-US" style='color: gray; font-family: "Arial Narrow",sans-serif; font-size: 10pt;'>|</span><span style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'> GSM Association </span><span lang="EN-US" style='color: gray; font-family: "Arial Narrow",sans-serif; font-size: 10pt;'>|</span><span lang="EN-US" style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'> </span><span style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'>Email: <a href="mailto:dlazanski@gsma.com" target="_parent"><span style="color: blue;">dlazanski@gsma.com</span></a> </span><span lang="EN-US" style='color: gray; font-family: "Arial Narrow",sans-serif; font-size: 10pt;'>|</span><span style='color: gray; font-family: "Arial",sans-serif; font-size: 8pt;'> Mobile:
+44 (0)7809316063</span><span style="color: black;"></span></p>
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