[Bp_localcontent] Local content hosting paper
Martha Giraldo
migiraldo at cable.net.co
Tue Jan 13 14:37:05 EST 2015
Thank you for sharing Michael and thank you for helping to bring light to
local content issues, a very much needed area ..
Martha Giraldo
ICT4D specialist
De: Bp_localcontent [mailto:bp_localcontent-bounces at intgovforum.org] En
nombre de Michael Kende
Enviado el: martes, 13 de enero de 2015 04:51 a.m.
Para: bp_localcontent at intgovforum.org
Asunto: [Bp_localcontent] Local content hosting paper
Dear all,
I hope that this finds you well. If you recall, I discussed several times
during our calls our insights regarding the hosting of local content, based
on some work we were doing in Rwanda. I am very pleased to announce the
publication of our resulting report today, entitled "Promoting Local Content
Hosting to Develop the Internet Ecosystem," which I co-authored with my
colleague Karen Rose. This report starts from the observation that most,
if not all, emerging countries already have local content, but it is
typically hosted overseas, and must be accessed over often expensive and
sometimes under-provisioned international links. To gather data and
insights, we worked in partnership with the Hon. Minister Jean Philbert
Nsengimana of Rwanda and his team at the Ministry of Youth and ICT and many
of the key stakeholders in the country.
As a result, we can show that content providers in countries such as Rwanda
are hosting their content abroad because it is cheaper, but that this is
imposing a much larger cost on the local ISPs who must pay to bring the
content back to Rwanda. Further, having to access the content abroad
significantly decreases the throughput for users, which decreases usage and
suppresses the development of the entire ecosystem. The paper shows that
when Google and Akamai cache content locally in Rwanda, usage goes up
significantly as the user experience improves, and provides recommendations
for making the local hosting environment a viable choice for local content
providers as well. The result should be more accessible content, more
usage, and then the creation of more local content to address the new
demand.
For more details and to download the paper, see
http://www.internetsociety.org/blog/public-policy/2015/01/content-side-acces
s-equation. We would look forward to any thoughts or comments you might
have.
Best regards,
Michael
PS I apologize if you receive this more than once on different mailings.
Michael Kende
Chief Economist
Internet Society
Galerie Jean-Malbuisson 15
CH-1204 Geneva
Switzerland
Tel: +41 22 809 0367
E-mail: kende at isoc.org
Website: www.internetsociety.org <http://www.internetsociety.org/>
'The Internet is for Everyone!'
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